Why Entrepreneurs Need to Pay Attention to Communication
American entrepreneurs doing business in Japan are notorious for not closing business deals with their Japanese counterparts. Why? Misreading of culture-specific communication cues is a key factor.
It’s not only in intercultural situations that communication becomes a barrier rather than a bridge. It happens daily when others misinterpret your tone of voice, your body language, or the words you use.
How you communicate, and interpret what others are communicating, can make or break your business because doing business is all about relationships, building and maintaining connections with others.
Blog Topics
In this blog, I’ll cover five modalities of business communication:
- interpersonal
- written
- digital
- making presentations
- intercultural/international
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